Established in 1975, Gill has risen to prominence as the foremost global brand in marine apparel, earning a reputation for reliability & performance.
What did they need?
Gill needed to establish an eCommerce platform catering to customers across 37 countries. The brief outlined the necessity for a solution comprising 8 B2C webstores.
The work
Ensured that the design was responsive and adaptable to various screen sizes and devices, maintaining consistency in user experience across different platforms and ensuring accessibility for all users.
Designed the overall architecture with scalability in mind, allowing for the addition of new webstores or adjustments to existing ones as business requirements evolve over time.